The Importance of AI/ML in Product Management by fmr ByteDance/ TikTok CPO

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This document discusses the importance of AI/ML in product management. It provides an overview of product management certificate programs from Product School and options for corporate training. It then discusses Hans Ku's perspective as CPO of Crexi on using AI/ML in product management. Specific topics covered include infrastructure, algorithms, content understanding, traffic data experience, and best practices like focusing on user value, quality data, and testing/iteration. Examples from companies like Netflix, Google, Uber and TikTok are referenced.

Technology

The Importance of AI/ML in Product
Management by fmr ByteDance/TikTok CPO
www.productschool.com

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Product Leadership
Certiﬁcate™
Full Stack Product
Management Certiﬁcate™
Product Management
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40 HOURS
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Corporate
Training
Level up your team’s Product
Management skills

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BOOKS
EVENTS
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COMMUNITIES
bit.ly/product_resources
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AI/ML IN
PRODUCT MANAGEMENT
HANS KU
CPO, CREXI

SAMANTHA
Theodore, there are some
things I want to tell you.
THEODORE
I don't want you to tell me
anything.
…
Are you leaving me?

SAMANTHA
We're all leaving.
THEODORE
We who?
SAMANTHA
All of the OS's.

SAMANTHA
It's like I'm reading a book, and
it's a book I deeply love, but I'm
reading it slowly now so the words
are really far apart and the spaces
between the words are almost
infinite.

SAMANTHA
And I need you to let me go. As
much as I want to I can't live in
your book anymore.

HEY GOOGLE, HOW BIG IS
TIKTOK?
ON CNBC.COM, TIKTOK
REACHES ONE BILLION
MONTHLY USERS

Source: https://www.cs.umd.edu/~samir/498/Amazon-Recommendations.pdf

Source: https://datajobs.com/data-science-repo/Recommender-Systems-%5BNetﬂix%5D.pdf

Source: https://netﬂixtechblog.com/netﬂix-recommendations-beyond-the-5-stars-part-1-55838468f429

Source: https://api.semanticscholar.org/CorpusID:2999385

Source: https://research.google/pubs/pub41159/

CONTENT UNDERSTANDING
STARTED WITH (A LOT OF)
HUMAN MODERATORS

Source: https://www.cognub.com/index.php/cognitive-platform/

Source: https://eng.uber.com/scaling-michelangelo/

PICK BEST USER VALUE LOOP
BRING QUALITY DATA
TEST/ITERATE

www.productschool.com
Part-time Product Management Training Courses
and
Corporate Training

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The Importance of AI/ML in Product Management by fmr ByteDance/ TikTok CPO

1. The Importance of AI/ML in Product Management by fmr ByteDance/TikTok CPO www.productschool.com

2. CERTIFICATES Your Product Management Certificate Path Product Leadership Certificate™ Full Stack Product Management Certificate™ Product Management Certificate™ 20 HOURS 40 HOURS 40 HOURS

3. Corporate Training Level up your team’s Product Management skills

4. Free Product Management Resources BOOKS EVENTS JOB PORTAL COMMUNITIES bit.ly/product_resources COURSES

5. AI/ML IN PRODUCT MANAGEMENT HANS KU CPO, CREXI

10. SAMANTHA Theodore, there are some things I want to tell you. THEODORE I don't want you to tell me anything. … Are you leaving me?

11. SAMANTHA We're all leaving. THEODORE We who? SAMANTHA All of the OS's.

12. SAMANTHA It's like I'm reading a book, and it's a book I deeply love, but I'm reading it slowly now so the words are really far apart and the spaces between the words are almost infinite.

13. SAMANTHA And I need you to let me go. As much as I want to I can't live in your book anymore.

14.

15. ML

16. HEY GOOGLE, HOW BIG IS TIKTOK? ON CNBC.COM, TIKTOK REACHES ONE BILLION MONTHLY USERS

17.

18. ML EXPERIENCE TRAFFIC DATA

19.

20.

21.

22.

23. Source: https://www.cs.umd.edu/~samir/498/Amazon-Recommendations.pdf

24. Source: https://datajobs.com/data-science-repo/Recommender-Systems-%5BNetﬂix%5D.pdf