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Metrics That Matter: Bridging User Needs and Board Priorities for Business Success

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Product School
Product School

This document discusses metrics that matter for product teams to bridge user needs and business priorities. It emphasizes starting with understanding customer pain points and desired outcomes. It also stresses measuring key metrics like retention, activation, and usage that align with operational goals and tracking progress towards business outcomes. The document provides strategies for product teams to use data and experiments to drive ROI, including identifying features that increase retention and targeting users to reach goals.

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Metrics That Matter: Bridging User Needs and Board Priorities for Business Success by Pendo CPO productschool.com
Level Up Your Team’s Product Management Skills Product Manager Certification™ Product Leader Certification™ Companies We Train Product Marketing Manager Certification™
Team Training Level Up Your Team’s Product Management Skills productschool.com
Resources Free Product Management Resources Events Courses Podcasts Newsletters Communities eBooks and Reports productschool.com/resources
Trisha Price, chief product officer of Pendo Metrics that Matter Bridging User Needs and Board Priorities for Business Success
Metrics That Matter: Bridging User Needs and Board Priorities for Business Success
ROI
Today, product teams must drive the business Outputs Build, deploy, and celebrate Outcomes Solve business problems and keep going
Metrics That Matter: Bridging User Needs and Board Priorities for Business Success
Metrics That Matter: Bridging User Needs and Board Priorities for Business Success
What’s the difference? Solving real customer pain vs Vitamin Painkiller
Start with why
Who is the target audience? What pain is it addressing? (Is it a must have or nice to have?) What is the desired outcome? Increase revenue Save costs Mitigate risk Make a business case 1 2 3
Metrics That Matter: Bridging User Needs and Board Priorities for Business Success
Get close to the customer Jobs to be done Working backwards Functional Aspects Emotional Aspects Social Dimension Personal Dimension Internal
Then validate and prioritize your ideas Validate
You are what you measure
CAC LTV Lagging vs. leading indicators NRR Gross Margin Profitability Win Rate Feature Retention Product Usage Stickiness Feature Adoption Performance Activation Product Quality Revenue Conversion vs = ROI
Track quantitative metrics against your operational goals How much of my user base is using my product effectively? How much of my user base is high-frequency? Is my product experiencing strong regular growth and virality? Stickiness Feature Adoption Product Usage
Measuring feelings
Watch your users in action
Turn data into outcomes
Align your R&D investment Start by planning your roadmap
Create a campaign
1. Identify which features increase retention 2. Create a smart list of users to target 3. Take action to reach your goal 1 2 3
Experiment against the goal
Track progress toward business outcomes
AI should help you get ROI
How do I incorporate AI in my products? How should I use AI to be more productive?
AI can provide an insight that was hard or impossible to find on your own
It can also automate workflows to save you time.
It frees up product managers to deliver value
Three key strategies to get to ROI Start with why and get close to your customer Measure what matters Use data to drive outcomes
Metrics That Matter: Bridging User Needs and Board Priorities for Business Success
Thank You
Part-time Product Management Training Courses and Team Training productschool.com

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What is Product Management ?What is Product Management ?
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A Dynamic Duo: Hacking the Product-Product Marketing Relationship by Product School, has 20 slides with 187 views.In the last decade, Product Marketing has become a ubiquitous function in tech companies. Yet, there remains a lot of ambiguity and variance in defining this role and how Product Managers and Product Marketers can best collaborate. This talk explores how to build trust, align on shared goals, and create rituals that unlock the strengths of both functions and build better products.
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Polymathic Product ManagersPolymathic Product Managers
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Mastering Ownership Mindset: Unlocking Your Potential as a Product Manager.pdf by Product School, has 24 slides with 272 views.The role Product manager plays in influencing leadership to become a product led company, to influence the cross-functional team on a unified product vision and empower ideation and alignment. Above all the mindset to think like an owner needs to be embodied at every step of lean development of a product to reach market fit - in delighting customers and meeting business outcomes.
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Customer Centric & Hypothesis Driven Innovation by Cruise VP of Product Engin... by Product School, has 27 slides with 541 views.Main Takeaways: - Honing the Problem - Experimentation, Speedy Hypothesis - MVP & Seamless Collaboration - Be a Customer
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Making Products in GenAI’s World by LinkedIn VP of Product.pdfMaking Products in GenAI’s World by LinkedIn VP of Product.pdf
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The Future of ProductThe Future of Product
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How to Combat the First 90 days as a PM by Twilio Sr PMHow to Combat the First 90 days as a PM by Twilio Sr PM
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Panel Discussion: DemandGen Report Marketing Automation User SurveyPanel Discussion: DemandGen Report Marketing Automation User Survey
Panel Discussion: DemandGen Report Marketing Automation User Survey
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Webinar: Prove Your Value and Never Lose a Client AgainWebinar: Prove Your Value and Never Lose a Client Again
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PM Skills & Toolkit for Driving Customer-Focused Teams by Product School, has 55 slides with 187 views.From this presentation you will learn the skills and tools you will need to create and support a great innovative team of professionals.
PM Skills & Toolkit for Driving Customer-Focused TeamsPM Skills & Toolkit for Driving Customer-Focused Teams
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Product management review.pdfProduct management review.pdf
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Measuring EffectivenessMeasuring Effectiveness
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5 steps to improved marketing effectiveness & accountability5 steps to improved marketing effectiveness & accountability
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Enhancing ICU Intelligence: How Our Functional Testing Enabled a Healthcare I... by Impelsys Inc., has 11 slides with 30 views.Impelsys provided a robust testing solution, leveraging a risk-based and requirement-mapped approach to validate ICU Connect and CritiXpert. A well-defined test suite was developed to assess data communication, clinical data collection, transformation, and visualization across integrated devices.
Enhancing ICU Intelligence: How Our Functional Testing Enabled a Healthcare I...Enhancing ICU Intelligence: How Our Functional Testing Enabled a Healthcare I...
Enhancing ICU Intelligence: How Our Functional Testing Enabled a Healthcare I...
Impelsys Inc.
11 slides•30 views
Drupalcamp Finland – Measuring Front-end Energy Consumption by Exove, has 37 slides with 68 views.How to measure web front-end energy consumption using Firefox Profiler. Presented in DrupalCamp Finland on April 25th, 2025.
Drupalcamp Finland – Measuring Front-end Energy ConsumptionDrupalcamp Finland – Measuring Front-end Energy Consumption
Drupalcamp Finland – Measuring Front-end Energy Consumption
Exove
37 slides•68 views
Noah Loul Shares 5 Steps to Implement AI Agents for Maximum Business Efficien... by Noah Loul, has 9 slides with 13 views.Artificial intelligence is changing how businesses operate. Companies are using AI agents to automate tasks, reduce time spent on repetitive work, and focus more on high-value activities. Noah Loul, an AI strategist and entrepreneur, has helped dozens of companies streamline their operations using smart automation. He believes AI agents aren't just tools—they're workers that take on repeatable tasks so your human team can focus on what matters. If you want to reduce time waste and increase output, AI agents are the next move.
Noah Loul Shares 5 Steps to Implement AI Agents for Maximum Business Efficien...Noah Loul Shares 5 Steps to Implement AI Agents for Maximum Business Efficien...
Noah Loul Shares 5 Steps to Implement AI Agents for Maximum Business Efficien...
Noah Loul
9 slides•13 views
CPMN (Feb-25) - North Star framework (Louise May) by Cambridge Product Management Network, has 40 slides with 36 views.Slides presented by Louise May (Director of Product Management, Product Focus) at the Cambridge Product Management Network meetup on 16-April 2025.
CPMN (Feb-25) - North Star framework (Louise May)CPMN (Feb-25) - North Star framework (Louise May)
CPMN (Feb-25) - North Star framework (Louise May)
Cambridge Product Management Network
40 slides•36 views
Hands On: Create a Lightning Aura Component with force:RecordData by Lynda Kane, has 29 slides with 51 views.Slide Deck from the 3/26/2020 virtual meeting of the Cleveland Developer Group presentation on creating a Lightning Aura Component using force:RecordData.
Hands On: Create a Lightning Aura Component with force:RecordDataHands On: Create a Lightning Aura Component with force:RecordData
Hands On: Create a Lightning Aura Component with force:RecordData
Lynda Kane
29 slides•51 views
Rock, Paper, Scissors: An Apex Map Learning Journey by Lynda Kane, has 15 slides with 84 views.Slide Deck from Presentations to WITDevs (April 2021) and Cleveland Developer Group (6/28/2023) on using Rock, Paper, Scissors to learn the Map construct in Salesforce Apex development.
Rock, Paper, Scissors: An Apex Map Learning JourneyRock, Paper, Scissors: An Apex Map Learning Journey
Rock, Paper, Scissors: An Apex Map Learning Journey
Lynda Kane
15 slides•84 views

Metrics That Matter: Bridging User Needs and Board Priorities for Business Success

  • 1. Metrics That Matter: Bridging User Needs and Board Priorities for Business Success by Pendo CPO productschool.com
  • 2. Level Up Your Team’s Product Management Skills Product Manager Certification™ Product Leader Certification™ Companies We Train Product Marketing Manager Certification™
  • 3. Team Training Level Up Your Team’s Product Management Skills productschool.com
  • 4. Resources Free Product Management Resources Events Courses Podcasts Newsletters Communities eBooks and Reports productschool.com/resources
  • 5. Trisha Price, chief product officer of Pendo Metrics that Matter Bridging User Needs and Board Priorities for Business Success
  • 7. ROI
  • 8. Today, product teams must drive the business Outputs Build, deploy, and celebrate Outcomes Solve business problems and keep going
  • 11. What’s the difference? Solving real customer pain vs Vitamin Painkiller
  • 12. Start with why
  • 13. Who is the target audience? What pain is it addressing? (Is it a must have or nice to have?) What is the desired outcome? Increase revenue Save costs Mitigate risk Make a business case 1 2 3
  • 15. Get close to the customer Jobs to be done Working backwards Functional Aspects Emotional Aspects Social Dimension Personal Dimension Internal
  • 16. Then validate and prioritize your ideas Validate
  • 17. You are what you measure
  • 18. CAC LTV Lagging vs. leading indicators NRR Gross Margin Profitability Win Rate Feature Retention Product Usage Stickiness Feature Adoption Performance Activation Product Quality Revenue Conversion vs = ROI
  • 19. Track quantitative metrics against your operational goals How much of my user base is using my product effectively? How much of my user base is high-frequency? Is my product experiencing strong regular growth and virality? Stickiness Feature Adoption Product Usage
  • 20. Measuring feelings

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